êkhô is a graphic design and art direction studio. Most of our project are in Marseille (FR), Geneva (CH) and Barcelona (ES)
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Mark

2023(CH)

Groove’N’Move

Visual Identity  |  Webdesign  |  Motion design  |  Social Media  |

︎︎︎ See G’N’M 2022
︎︎︎ See G’N’M 2021
︎︎︎ See G’N’M 2020
Graphic identity for the 13th edition of Groove’N’Move dance Festival in Geneva. GNM showcases urban dance styles and the artistic diversity of hip hop across various events.

Mark

Graphic identity


Dancer: Sandrine Lescourant «Mufasa» @cie.kilai 
Photographs and videos: Cédric Sintes
Artistic dance direction: Sebastien Boucher
This edition features dancer Sandrine Lescourant, aka "Mufasa," whose pose inspired the poster's composition. Graphic shapes surround her, adding depth to the background. The bold orange Pantone color chosen for this year creates a vibrant contrast against the grey backdrop.




Every year, the updated identity system, which includes the logo designed a few years back (︎︎︎see GNM 2020), is applied across various platforms: roll-up banners, flyers, T-shirts, DJ booths, stage floors, background screens, and the program.






Online communication

Four years ago, we updated the festival website design. Since then, we've consistently applied the visual identity across different platforms, including variations for social media.