êkhô is a graphic design and art direction studio. Most of our project are in Marseille (FR), Geneva (CH) and Barcelona (ES)

2021(CH)

Le Fesses-tival


Graphic identity  |  Social Media  |  Webdesign  |  Programming  |  

︎︎︎ See Le Fesses-tival 2020
︎︎︎ See Le Fesses-tival 2019
Based in Geneva, le Fesses-tival (Butt-tival) offers, defends and promotes a positive, inclusive and non-binary vision of sexualities. 
Mark

Graphic identity

For the 4th edition, we created a color scheme and a set of backgrounds revolving around the idea of “the dream”. Cosy, comfortable, intimate, we imagined the 2021 identity as a reminder of what sexualities and bodies can be. Some of the printed assets were riso printed, then paint sprayed individually before it was distributed all around the city of Geneva(CH).

The identity colors were purple and yellow, which became a recurrent theme over many events. Le Fesses-tival opened with a fashion show, followed with films, performances, concerts, discussions and workshops.




Typography

We customed the festival font, becoming more elastic and fluid. Sometimes a whip, sometimes a cushion, sometimes a bridge, each letter has its own narrative. The font became a central element of the communication, which we developped in the printed programme, the digital assets and the website. 






Programme



Website







Silkscreen workshop

During the 4-day event, we animated a silkscreen workshop where we printed the logo on second hand shirts and people’s clothes with fluorescent ink.
Photos: Aline Bovard Rudaz, Simon Munoz, êkhô studio